Hi, it's Rory. Thanks for being here, and for thinking about writing your book with us.

I want to be upfront with you about one thing. This is an application, not a sales process. Nobody's going to pressure you into anything. We've kept a 100 percent success rate across over 1,000 launches, and the reason we can is that we only take on authors we know we can help.

So as you go through these questions, please be honest. Tell me what's working for you and what isn't, who you help and how you help them. You don't need to spend hours on it, about ten minutes is plenty, but the more you share, the better I can see if we're the right fit.

I read every application myself, and I'll get back to you within 48 hours. And if we're not the right fit, I'll tell you, and I'll point you in a good direction.

All right, let's get started.

Let's get started

About ten minutes. Please answer everything in one go.

(so I know what to call you)
(that's where my answer will go)
(so I can send you a quick text when my answer is on its way)
(if someone sent you my way, I'd love to thank them)
(explain it the way you would to a friend over coffee, no jargon)
(a few lines is plenty; it's often the heart of your book, even if you've never given it a name)
(just an idea, some notes, a draft, or a book that's already out; every starting point is welcome)
(there's no wrong choice, and if you're not sure, I'll recommend one)
(your book, your business, your life, whatever matters most to you)
(there's no wrong answer; it helps me see where I can help most)